Business Coaching
For Therapists
For ambitious therapists ready to build a profitable, personality-led business using Instagram
Start showing up online with confidence, attract aligned enquiries, and create consistent income, without losing your mind (or your weekends).
Sound familiar?
You’re a skilled therapist… but when it comes to marketing your business, you feel:
→ Overwhelmed by content - you don’t know what to post, how to sound like “you,” or how to turn likes into leads
→ Unsure how to sell and terrified of sounding pushy or unprofessional
→ Stuck with a niche that feels fuzzy and don’t even get me started on hashtags 🤯
→ Worrying if this private practice dream is actually sustainable… because the money still feels feast or famine
Let’s change that.
You don’t need to go viral to grow a thriving business.
You need a strategy that’s built for therapists, one that honours your ethics, your values, and your voice.
One that actually helps you sign clients, launch ideas, increase income, and build a waitlist, without having to post 7 times a week or become a full-time marketer.
I’ve coached over 100 therapists to:
💡 Get clear on their niche and messaging
📈 Raise their fees and hit £4–10k + months
📩 Build an Instagram that books clients
🎤 Pitch and land brand deals, paid trainings & podcast interviews
📚 Launch and sell their first courses, events, or digital offers
💃 Start actually enjoying content again
Meet my clients
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ALICE BRAMHILL: Grew to 34k followers. She raised her fees, built a waitlist, and more than doubled her monthly income & now signs premium-fee therapy clients through Instagram.
“Working with Lauren helped me get super clear on my niche and messaging and that clarity led to faster content, enquiries, and more aligned clients.
What shifted most was my confidence. Lauren saw me as an expert before I did, and that completely changed how I showed up. I stopped trying to prove myself and started showing up as me.”
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MARY FLEISCH: “I just got off a consult call with someone who found me on Instagram — and they want to book an intensive!”
“My wins were accountability around selling (and getting inquiries), and more clarity on content pillars and strategy.
I’m taking action by changing my strategy and getting better niche definition — and it’s helped! The sessions helped build my confidence.”
@adulting_unlocked -
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CHARLOTTE SPILLANE: "Gained 5k followers, more clarity, 150 more signups to newsletter, automating systems, viral reel 3.5 million (so far) higher reel views"
“I have felt that I was in a safe pair of hands. It’s not always been easy - some sessions I just needed encouragement to keep going, but every session I felt like I’ve had a clear plan to move forward.
Lauren is definitely the expert when it comes to niching and therapist based social media.”
@sparkhypnotherapy
Session Highlights:
📋 Pre-session Questionnaire: Gain clarity on your main challenges by completing an in-depth questionnaire. Define your session goals, ensuring we focus on what matters most to you.
🖥️ Butter Sessions with Screen Sharing: Engage in our sessions through Butter & we can look through your account live in the session. You will receive the recording following the session.
🧠 Strategy and Goal Focus: We'll dedicate uninterrupted time to brainstorm, explore suggestions, and collaboratively create recommendations. You will leave with a clear strategy and actionable steps to boost your Instagram presence and client engagement.
📋 Recommendations & Action Points: Emailed to you straight after the session. Ensuring you work towards the clear action points in relation to your goals.
Meet my clients
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JUDY POTTS: 'I went from 1500 followers to 40,000 followers in the space of 4 months. Instagram has transformed my business. I’ve doubled my income, started a waitlist and have had opportunities for writing and collaborations."
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JESS EDEN: "I grew nearly 1000 followers in a month, I've had more enquiries from my ideal client (5 in the last two days alone) & looking to start a waiting list."
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MELISSA SHORT: Moved to a waiting list, "had an influx of enquiries" & "I reached one of my financial goals, paying for a new vehicle."
Business Coaching Options
Strategy Session Sprint
90-minute private coaching call + custom strategy plan
Perfect if you're stuck and need a boost of clarity, direction, and momentum — fast.
Great for working through 1–2 core blocks (e.g. refining your niche, messaging, offer, or content plan).
Includes:
✓ Pre-session questionnaire
✓ Full account + strategy audit
✓ 90-minute 1:1 coaching via Butter
✓ Session recording
✓ Personalised action plan delivered post-session
You’ll walk away with renewed clarity, a step-by-step plan, and the confidence to take action.
Price: £350
Payment plans available
6 Session Coaching Package
The deep dive container for therapists ready to grow and build your private practice
We’ll meet 6 times over 5-6 months to support you with:
✓ Nailing your niche
✓ Creating an aligned offer suite
✓ Developing a consistent Instagram strategy
✓ Boosting your confidence to market without feeling cringey
Perfect if you’re ready to get known, grow sustainably, and build a business that fits your life, not the other way around.
Includes:
✓ 6 x 60-minute private coaching calls
✓ Personalised strategies, feedback, and accountability
✓ Resources and templates as needed (e.g. sales pages, launch plans, scripts)
✓ AI Content Clone
Price: £225 per session (£1350 investment)
Payment Plans Available
PLEASE NOTE DUE TO POPULAR DEMAND ALL THE 6 SESSION SPACES ARE SOLD OUT AND MY WAITLIST IS AT CAPACITY
Hi, I’m Lauren
I created an Instagram account @innerglowtherapy in 2020 & it changed my life.
I’ve built a successful therapy business, with 90% enquiries coming via Instagram marketing.
I’ve scaled beyond 1:1 therapy, in high profile brand partnership deals, including operating as the in house Psychology Expert for beauty brand, This Works.
I’ve launched and marketed a number online courses, both as evergreen and live courses.
I’ve landed writing and design opportunities with Hello Magazine, The Therapy Notebooks, Counselling Directory & Happiful.
I've launched and marketed multiple online courses, both live and evergreen and helped other therapists do the same. My coaching work began in the DMs, with therapists constantly asking: “How are you doing this?”
Now, I help therapists and coaches turn their passion into a profitable, purpose-led business, without burning out in the process. Many of my clients have gone from inconsistent income to £5k–£10k months, and built flexible businesses that actually feel good to run.
Meet my clients
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DR MATT SLAVIN: Refined a scalable niche, signed clients & built a business eco system delivering corporate burnout training
“Supportive, encouraging, inspiring. I felt 'the inner glow', feeling held and supported in my dream and I really appreciated that along with suggestions...
Lauren has a rare set of skills that are 100% worth the investment to work with her…I came away inspired and so much more confident that I'm on track.”
@the.burnout.psychologist -
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SAMANTHA GREMILLION: “I’ve found so much more ease and enjoyment in content creation — and I’ve already started getting client enquiries from Instagram!”
“I used to second guess everything I posted and constantly compare myself to other therapists. But now I have more structure and clarity around what to post, when to post, and how to actually speak to the clients I want to work with.
Lauren made the whole process feel so approachable and supportive. I felt completely met where I was in my content journey — and left every session with helpful insights, tools, and more confidence. It’s been such a valuable experience.”
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ELSIE OWEN: "“This was my third time launching a course and it was by far the most comfortable, fun and financially successful. I sold 46 spots, paid for a 5* holiday, can afford to hire a decorator for our new home instead of doing it myself, and gave myself a pay rise.”*
“Lauren helped me create a genuinely scalable offer that I can sell anytime I choose, safe in the knowledge it will make me good money.
Because my business is now scalable, I feel safer — and the model I’m building is sustainable in a way that 1:1 will never be able to offer.”
Elsie Owen AKA @boundarieswithelsie Therapist & Course Creator
Ready to grow a business that fits your life — not the other way around?
Join the waitlist or enquire about coaching below.
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